“Investing in your Success”

Yearly Archives: 2016

State of Landscape and Green Businesses Report

To understand the future of landscape and green businesses, we surveyed business owners from across the country about their goals and challenges. While the sizes of the companies, and their years in business varied, the majority shared common objectives such as increasing the long-term value of their business and creating a recurring revenue stream. Read on to learn where the future is headed. Goals and plans For many lawn care businesses, the economic downturn of 2007-2008 seems to be slowly fading from view. Only 27 percent of the respondents mentioned […]

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Legacy Planning—Are You Ready for Retirement?

It may strike many as counterintuitive, but when it comes to starting a new business you should already be thinking about your exit plan. Whether your hope is to one day pass your business on to a family member or simply make the most profit from selling it so you can enjoy a comfortable retirement, your business is a valuable asset that can work for you when you plan properly. According to the Family Business Alliance, 80 to 90 percent of North American businesses are family enterprises, both large […]

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Labor Crisis Continues for Landscapers

The latest statistics on green businesses indicate that one of the biggest issues facing lawn care companies is employment. If it’s not finding the most qualified person for the job, it’s retaining employees in such a competitive environment. According to Lawn & Landscape, more than half (56 percent) of lawn care companies have open positions. So if you haven’t dealt with this issue yet, odds are strong you will have to at some point in the near future. Hiring qualified employees So what will you do when faced with the […]

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Green Business Tips—5 Ways to Increase the Profitability of Your Business

A lawn care business can be very profitable, but the secret to that success is having a mix of additional services that can be performed at the same time as a lawn application. If you want to increase your profitability, encouraging customers to add additional services will go a long way in boosting your business’s bottom line. For instance, some additional services have material costs of as little as three percent. Meanwhile your labor cost is incremental if you are already there performing a service. When you have multiple services […]

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Spring-Green Celebrates the Earth Every Day

At Spring-Green Lawn Care, we feel like every day is Earth Day. But to honor our planet on April 22 and beyond, we are recognizing the positive benefits of the services that we provide. For instance, properly maintained green spaces can help reduce soil erosion, lower temperatures and improve air quality. To learn more about how green spaces benefit our environment, visit Project Evergreen. Spring-Green stays green Spring-Green’s support of the environment truly runs deep. That is why for the past six years, Spring-Green has contributed $10,000 per year to […]

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Spring-Green Welcomes Newest Franchise Owner Marty Amundson

Spring-Green Lawn Care is proud to announce a new franchise owner, Marty Amundson of Green Edge Lawn Services in Rochester and Winona, Minnesota. Amundson started Green Edge Lawn Services in 2002 to supplement his work as a farmer. But in looking ahead, he was interested in a more sound means of planning for his and his family’s future, and eventually his retirement. “I wanted to have control and be my own boss and have the flexibility to spend more time with my kids and wife.” “I wanted to have control […]

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Adding Complementary Services to Your Green Business Increases Profitability

When it comes to lawn care there are many different levels of service offerings that green industry business owners start with. Maybe you have handled residential or commercial mowing only, or perhaps you have offered design/build, lawn renovation, or landscape design. No matter what your green industry business currently offers, you already understand that by adding the right additional services there’s a good chance you’ll improve both your profitability, customer satisfaction, and customer retention. The key is knowing which services you should choose to expand or diversify. What Are the […]

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Green Businesses Pioneer Customer Journey Management

Improving your customer experience should be top of mind for any business. But for the landscape and lawn care entrepreneur, how your customers share their business experience can be the difference between success and failure. One of the best and most cost effective ways to earn new customers comes from referrals. Providing outstanding customer experience is one of the best and easiest ways to create a positive brand experience and encourage customers to refer your services to others. Top-of-class businesses are also able to build brand advocates. Advocates share their […]

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Economic Trends and Your Green Business

Economically speaking, the past decade has been a roller coaster for everyone, and the green industry is no exception. According to the research firm IBISWorld, businesses that fell into the landscaping services category experienced a 13 percent drop in revenue when the Great Recession hit in 2008. The economic turnaround But the economic news continues a positive trend, with 2014’s revenue at $73 billion and 2015’s revenue figures hitting $77 billion for the industry, the highest it has been since 2007 when it was $69.5 billion. For the next five […]

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Spring-Green Welcomes Franchise Owners Nick and Ursula Novellino

Spring-Green Lawn Care is proud to announce its newest franchise owners, Nick and Ursula Novellino of Novellino Turf Management in South Hampton Roads, Virginia. The Novellinos have more than 12 years of experience in the green industry. Their company, CNE Grounds Maintenance, Inc., provides mowing, pruning, fertilizing/weed control and snow/ice removal for a range of properties, from single family townhomes to commercial properties to apartment complexes. The couple began CNE as something for Nick to do on his days off from the local fire department. Around 2011, they were looking […]

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