Do you sometimes think you’re all alone as a business owner? Would you like to be able to bounce ideas off on another business owner who understands what it’s like to own a lawn care, landscape or pest control company? Then you should consider a peer group. Everyone needs to be able to bounce ideas off of like-minded people. The power of peer groups allows you to work through ideas and problems as well as to grow profits and succeed in business. Peer to Peer Groups Peer to peer groups, […]
Have you recently hosted a booth at your local home and garden event? Did you get good leads from the trade show? Or did you have a lot of people stopping by and dipping into your candy bowl? And what about your staff at the trade show? Did they talk to people who stopped by or were they off chatting with other booth holders? Or worse yet, flipping through their phone and ignoring visitors? You want your employees to be engaged with visitors while they’re on booth duty. So it’s […]
As a green business owner, you probably feel you have plenty on your plate dealing with employees and customers. Do you have to be a technology expert too to grow your business? Even the most savvy business leaders struggle with this. It can be especially challenging to figure out where to spend your marketing money for direct mail and email marketing programs. Who do you target? In what neighborhoods? Of those you mailed or emailed, how many converted to sales? What revenue did you earn from each campaign you tried? […]
As a small business owner, you know that finding the financing to grow your business can be challenging. Typically whatever extra funds you have get reinvested in your existing business, leaving you little liquidity for expansion. Real world experiences Nick and Ursula Novellino, owners of Novellino Turf Management in South Hampton Roads, Virginia, knew that they wanted to expand their existing business with a Spring-Green Lawn Care franchise. What they were concerned about was securing the financing to make that dream a reality. “Nick looked and researched companies, trying to […]
Anyone embarking on a new business knows the importance of profitability. Building on almost 40 years of experience, Spring-Green Lawn Care focuses on helping green industry businesses not only improve their profitability, but also thrive in a competitive marketplace. Spring-Green’s higher standards are one of the the key components, explains CEO Ted Hofer, standards which Founder Bill Fischer established. “Three out of our four higher standards—quality, service and professionalism—were there on day one,” he says. “They form the basis of the service we provide our customers.” It starts with the […]
Skeptical about the value in being part of a franchise? Ben Whitehouse, owner of Whitehouse Lawns was, too, until he found himself at a crossroads, unsure of the most profitable way to grow his lawn care business. Whitehouse had built his own successful lawn care and maintenance business in the Charlotte, North Carolina, area, starting from scratch in 1998. After 10 years in business, Whitehouse acquired a competitor’s business, which doubled his revenues and gave him more business in both the commercial and upscale residential markets. Whitehouse knew the lawn […]