“Investing in your Success”

Archives

Growing Your Green Industry Business: 5 Tips for Hiring Support Staff

As your green industry business grows, it becomes less and less reasonable to assume you can handle all the day-to-day management of the operation. Don’t try be a hero by putting all the pressure on yourself to keep the ship upright. Hiring the right support staff can remove some of that pressure and help you focus on the bigger picture, like future growth or even your exit strategy. We asked some of Spring-Green’s seasoned operations staff for their tips on hiring support staff as you scale your business. Here’s what […]

Learn More »

Succession Planning: What Is Your Exit Strategy?

There are plenty of ways to leave your business when it’s time to retire (or you’ve just had enough), from simply closing your shop to selling your business model to another business. You can sell to one of your employees, or keep the business in your family for generations to come. Matt Holker, and his son, Greg, began as Spring-Green Lawn Care Franchise Owners in 2006. Over the past 10 years, the business has grown, taking in neighboring territories, as well as bringing Matt’s other sons, Luke and Kevin, on […]

Learn More »

How to Start a Blog For Your Green Industry Business

How are you getting the word out about your green industry business? If you’re only using traditional methods like direct mail, print ads, yellow-pages listings, you could be missing an amazing opportunity to attract new customers through your website. If you haven’t thought about blogging, what are you waiting for? Here are just a few of the many benefits of blogging for your green industry business. Your content could… • Drive traffic to your website • Position you as an industry expert • Help your sales staff nurture new and […]

Learn More »

Spring-Green Lawn Care Named One of Largest Landscape Companies

Spring-Green Lawn Care has been named one of the largest landscape companies in North America by Lawn & Landscape magazine. Spring-Green Lawn Care was ranked 29th on the 2017 Top 100 list, and has been on the Top 100 list since 2005. “The companies on the Top 100 list represent an elite group in the landscape industry, and they represent what a landscaper is to thousands of homeowners and property managers across North America,” says Lawn & Landscape Editor and Associate Publisher Chuck Bowen. “The 100 companies on this year’s […]

Learn More »

Economic Growth Means the Time Is Right for Diversification

In the first quarter of 2017, the Federal Reserve raised its benchmark interest rate twice, a sign in the Reserve’s faith that the United States economy is finally beginning to perform again after a long downturn. The base interest rate is now between .75 and 1 percent (as of March 2017), which has inspired further confidence in the economy. What does this mean for you? Well, among other things, it means that now could be a perfect time to make an investment in the future of your business by diversifying. […]

Learn More »

The Power of Peer Groups: 7 Benefits Of Belonging To A Peer Group

Do you sometimes think you’re all alone as a business owner? Would you like to be able to bounce ideas off on another business owner who understands what it’s like to own a lawn care, landscape or pest control company? Then you should consider a peer group. Everyone needs to be able to bounce ideas off of like-minded people. The power of peer groups allows you to work through ideas and problems as well as to grow profits and succeed in business. Peer to Peer Groups Peer to peer groups, […]

Learn More »

Scott Garcia Acquires A Neighboring Spring-Green Lawn Care Location

Garcia began his career with Spring-Green as a manager and later purchased the franchise he managed. Since then, he expanded his Spring-Green franchise to four territories. When Garcia first bought his franchise he had 300 customers, but through his efforts he has grown his customer base to over 2,300. Garcia credits much of his success to the marketing efforts and support provided by Spring-Green. He also believes that his excellent customer service allows him to attract more customers in his territory. “Over the first couple of years, we focused on […]

Learn More »

Marketing on a Budget: 10 Zero Cost Marketing Ideas

There is a lot of information related to free or low cost marketing ideas, but it’s hard to choose which one since there are hundreds of great ideas available online. The most popular types of no cost marketing strategies and tactics comes through social media and your local newspaper. Here are 10 zero cost marketing ideas to save you some money if you are on a budget: 1. Social media: Most people are online and it’s easy to learn how to use social media platforms. Figure out what channels your […]

Learn More »

4 Effective and Strategic Tips for Marketing to Millennials

Millennials are now starting to buy houses and are the newest consumers to target and incorporate in your marketing strategy. While many of them would rather not have to settle on a specific location, others are planting roots and starting their families. You have a great opportunity to connect with millennial consumers and add them to your customer list. In this blog, you’ll learn valuable tips to market to the youngest generation – millennials. It’s All Digital Whether you love internet marketing or not, your millennial sales prospects are engaging […]

Learn More »