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How to Introduce a New Product or Service to Your Customers

Considering all the planning and preparation involved, it’s no surprise that business owners in the services sector get pretty excited when they bring a new service offering to market. But then what? Just adding another line item to the menu isn’t likely to attract much attention. How do we gain better traction with our existing customer base when rolling out a new service? Here are a few ways to effectively introduce a new product or service to customers. Introducing a New Service or Product to Customers While there may be […]

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4 Questions to Ask Before Diversifying a Business

Diversification is a strong business strategy, but it is also a big business decision. Having the right approach and willingness to learn is a great first step. Investing in a business requires thorough evaluation and contemplation. Your careful research will guide you toward the right decision. As you narrow down a shortlist of contenders, you get into the deep research phase known as “discovery”. During the discovery phase, you need to dive below the surface to truly ascertain if there is a good fit between you and the business you […]

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Knowledge Is Power

Knowledge sharing within an organization has significant benefits, but it does not always happen. It takes the leaders of any team to foster a collaborative environment, but that can be a challenge despite knowing the advantages. Here are some things you can do to encourage knowledge sharing and collaboration in your business. Promote Safety in Sharing One of the best ways to encourage knowledge sharing is by creating a working environment in which team members feel they can share input and ideas that will be taken into consideration without negative […]

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How to Set and Achieve Winning Business Goals for 2019

As another year draws to a close, our thoughts turn toward 2019. A whole new year filled with endless possibilities stretches out before us and it’s hard not to be enthusiastic. Wouldn’t it be great to keep that enthusiasm going long enough to convert some of those goals into reality for your small business? You absolutely can! Here are some ways to set new goals for 2019 and improve your chances of achieving them. Successful Goal Setting For Your Local Business Take Stock of Your Present Situation You cannot effectively […]

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Working Together: How to Make a Family Business Work

The vast majority of businesses in the US, roughly 90%, are family owned or controlled. There is something promising about going into business with your spouse, siblings, kids, cousins, or other family members. There are, however, many inherent challenges to successfully starting and growing a family business. Predictably, these challenges fall into two categories: issues pertaining to the family and issues pertaining to the business. Let’s look at the pros and cons of a family business, exploring some of the leading issues as well as the potential ways to resolve […]

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5 Tips to Attract the Talent You Want For Your Business

Whether your business fails or thrives greatly depends on the strength of the people who work for you. If you’re a Spring-Green franchise owner, you know you’re getting best-in-the-industry consultation and business planning. But what good is a solid business plan without great employees to make it happen? To that end, here are 5 tips for attracting—and hiring—the talent you want for your green industry business. Attract and Hire For Your Green Industry Business Tip 1: Branding Is Important Prospective employees are always looking for a business with a strong […]

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