
In a world where customer acquisitions costs are skyrocketing, and competition is fiercer than ever, businesses of all sizes, across all industries, are looking for ways to engage with their customers. Customer engagement, in fact, is a key metric for those in the green industry. The art of customer engagement is nuanced, and to succeed in this important area of your business, it’s key to have a firm understanding of the Who’s, What’s, Where’s and (of course) How’s. So, let’s drill down on everything you need to know about customer […]