Looking to diversify your business this year? Lawn care, tree services, and pest control – offer some of the most promising business opportunities today. With steady growth, lower barriers to entry than many other fields, minimal labor needs, and consistent customer demand, this sector remains a smart choice for growing entrepreneurs.
As a potential SpringGreen franchise partner, here’s why investing with us makes good business sense in 2025 and beyond.
Strong Market Growth That Keeps Getting Better
The numbers don’t lie – the green industry is booming. According to IMARC Group, the U.S. green industry was valued at $293.26 billion in 2024 and is expected to reach $487.1 billion by 2033, growing at a rate of 5.4% per year (IMARC Group, 2025).
Mordor Intelligence offers a similar forecast, reporting that the U.S. lawn care market is expected to reach $61.74 billion in 2025 and grow to $79.55 billion by 2030, with a steady growth rate of 5.2% (Mordor Intelligence, 2025).
This consistent growth means there’s plenty of room to enter the market with your expanded services and succeed.
A Fragmented Industry Means More Opportunity
Unlike many industries dominated by a few giant corporations, the green industry remains highly fragmented. This fragmentation creates opportunities for small business owners and franchisees to establish themselves in local markets.
Steady Demand That Doesn’t Disappear in Hard Times
One of the best things about the green industry is its stability. People always need lawn care, tree services, and pest control – regardless of economic conditions.
According to IBISWorld, “The number of residential clients will continue to grow as the overall housing market increases and consumer financial health remains strong” (IBISWorld, 2025).
Even during economic downturns, homeowners typically continue to invest in basic lawn care and pest control services. Why? Because these services protect their largest investment – their homes. Neglecting lawn care or ignoring pest problems can lead to much more expensive issues down the road.
Growing Consumer Spending on Outdoor Spaces
American homeowners are spending more than ever on their outdoor spaces. The National Association of Landscape Professionals (NALP) reports that over 75% of U.S. homeowners invested in outdoor upgrades in recent years (Grand View Research, 2025).
Households in America now spend around $550 on lawn care and gardening annually (FieldCamp, 2025). This increased spending creates more opportunities for green industry businesses to grow and expand their service offerings.
Multiple Revenue Streams Within One Business
One big advantage of the green industry is the ability to offer various complementary services. According to RealGreen, “90% of lawn care professionals also offer weed control and tree care services” (RealGreen, 2025).
As a SpringGreen franchisee, you benefit from this multi-service model with the ability to offer:
- Professional lawn care treatments
- Tree and shrub care
- Pest control services
This approach creates several revenue streams within a single business, helping you maximize customer value and build a more stable company.
Lower Startup Costs Than Many Other Industries
Diversifying with SpringGreen’s services typically requires less capital than many other types of businesses. The barriers to entry are lower than in industries like retail, manufacturing, or restaurants. The labor force is dramatically lower than landscaping, yard installs and mowing maintenance.
With a franchise like SpringGreen, you get the added advantage of a proven business model, established processes, and brand recognition – significantly reducing the risks associated with starting from scratch.
Year-Round Income Potential
Many lawn care businesses struggle with seasonal income fluctuations. However, by offering multiple services like SpringGreen does, you can generate revenue throughout the year.
For example:
- Spring and summer: Lawn treatments, pest control
- Fall: Tree services, aeration, overseeding
- Winter: Indoor pest control, tree health assessments, planning for spring services
This diversity helps smooth out cash flow and keeps your business thriving all year long.
The SpringGreen Advantage: Built for Success
Founded in 1977 and now with franchisees across the United States, SpringGreen has proven the strength of its business model in the green industry.
As a SpringGreen franchisee, you benefit from:
- An established brand with strong recognition
- Comprehensive training programs for you and your team
- Marketing support to attract and retain customers
- Operational systems refined over decades
- The ability to offer multiple services from day one
- The ability to cross-sell into your existing database
SpringGreen is recognized as a key player in the U.S. lawn care market by leading market research firms like Mordor Intelligence, further validating its strong position in the industry.
The Bottom Line: A Smart Business Investment
Adding new services involves risk, but the green industry continues to offer a compelling opportunity existing business owners. With consistent market growth, stable demand, multiple revenue streams, and lower startup costs than many other industries, lawn care and related services represent a smart investment for 2025 and beyond.
As a SpringGreen franchisee, you get the added advantages of joining an established brand with proven systems and multiple service offerings, positioning you for success from day one.
If you’re looking for a business opportunity with strong growth potential and the stability to weather economic uncertainties, the green industry – and specifically a SpringGreen franchise – deserves your serious consideration.
Interested in learning more about SpringGreen franchise opportunities? Visit franchise-opportunity.spring-green.com to discover how you can join our network of successful franchisees.
