Mike Valestin
“I wasn’t expecting the hits from the marketing campaign that came in via the call center … It was big. The sales just kept coming in.”
Mike Valestin
Green Industry Partner
Owner of Valestin Landscape Design Company and Spring-Green
Mequon, WI
After eight years in business, Mike Valestin, owner of Valestin Landscape Design Company and Spring-Green Lawn Care in Mequon, Wisconsin, saw how profitable residential lawn care could be. But he needed help finding a business model that could capitalize on that potential and support his long-term goals. The expertise and resources that he found in Spring-Green provided the perfect answer for how to expand his business.
Chief among these were Spring-Green’s suite of highly sophisticated and cost effective direct marketing programs. Targeted specifically at lawn care prospects, Valestin was able to view and analyze all of his current and prospective customer demographics, selecting which mailing lists should receive what promotional offers and sending it all directly to the printer for distribution.
Valestin was taken aback by how quickly Spring-Green’s marketing efforts paid off. “I wasn’t expecting the hits from the marketing campaign that came in via the call center,” he laughed. “It was big. The sales just kept coming in. We pretty much doubled our revenue, doubled our customer base.”
Best of all, when Spring-Green’s industry-leading marketing and technology creates the activity, the national call center then manages all of the incoming phone calls. That is something that Valestin, like many small business owners, found invaluable. “I just don’t have the resources to handle the volume of calls without Spring-Green’s help.”
Ready to learn more about how you can grow your business with Spring-Green? Check out Valestin’s video or read his owner profile and discover all that Spring-Green can offer.