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Diversification is a strong business strategy, but it is also a big business decision. Having the right approach and willingness to learn is a great first step. Investing in a business requires thorough evaluation and contemplation. Your careful research will guide you toward the right decision. As you narrow down a shortlist of contenders, you get into the deep research phase known as “discovery”. During the discovery phase, you need to dive below the surface to truly ascertain if there is a good fit between you and the business you […]