As a small business owner, you know the challenges associated with marketing your business. As a green industry business owner, one big area of concern is the seasonal nature of your business and creating a recurring revenue stream to achieve greater financial security for you and your family.
At Spring-Green Lawn Care, we offer franchise owners a five-step approach to marketing and technology that is not only industry leading, but also assists with efficiency and profitability.
Digital Marketing
To better engage existing customers and attract prospects, Spring-Green helps franchise owners set-up and optimize their web pages, in addition to monitoring their social media presence. Other digital marketing efforts include help managing each franchise owners’ local directory listings, soliciting and building out testimonials, and handling pay-per-click and ad word campaigns.
National Call Center
One of the tremendous advantages that Spring-Green provides to franchise owners is the assistance of our National Call Center to manage both inbound and outbound calls during the peak selling seasons. This allows franchise owners to maximize every inquiry they receive and focus on providing superior customer service.
Service Sales
Spring-Green offers marketing materials to help franchise owners target existing customers via email, postcards, invoice messaging, informational inserts and phone calls.
List Selection
Franchise owners receive assistance not only with existing clients, but also in gaining new customers via Spring-Green’s List Selection assistance, which helps franchise owners target marketing funds to households most likely to be interested in lawn care services.
Marketing Analytics
Finally, Spring-Green’s industry leading marketing analytics keep franchise owners up-to-date on the results of their marketing efforts, providing the ability to tweak efforts on a real-time basis for constant improvement.
Chris Casselberry, owner of GreenSeasons and Spring-Green Lawn Care in Baton Rouge, Louisiana, explained it best, “Before we became a Spring-Green franchise, we always tried to do that [marketing & technology] on our own and were never really successful. We have doubled our business in two years since adding the franchise.”
Spring-Green offers franchise owners industry leading marketing and technology support to grow your green industry business. Call 1-800-777-8608 or visit us at www.growmygreenindustrybusiness.com to learn how Spring-Green Lawn Care can help you create a sustainable revenue for you and your family.