Without a doubt, the cost of labor is the single largest expense for most businesses. The employees you keep end up costing more than the base hourly wage or salary you’re paying them, due to taxes and insurance, but a business can’t run without the people who make the work happen. Take a look back at how your business fared this spring. Does your profit margin need a boost? If so, perhaps you’re considering your options. You could lay off a few employees, but you know that will decrease morale […]
“Investing in your Success”
Monthly Archives: June 2018
How Trade Shows and Local Events Can Grow Your Business
There are so many different ways you can market your business, so when a trade show is announced in your area, you’re probably wondering: Is it really worth the time and money it takes to participate? Pre-registering for a booth is usually free, but not always, and if the trade show is in a different city you may have travel and hotel costs. Then there’s the time lost either to training staff members on how to run the booth or to manning the booth yourself. Despite the costs, however, attending […]
Build Your Customer Base: Improve Your Customer Acquisition Strategy
You’ve started your own business in the lawn care industry. You’re doing well, and you have a loyal set of customers. But maybe your growth has stagnated and you’re not sure how to fix the problem. After all, your business can only improve if you continue to grow and obtain new customers. That’s why it is so important to have a customer acquisition strategy. Here, we’ll share a few creative ways to build your customer base and keep your business in the minds of potential customers. How To Improve Your […]